Book design

Big Fart by Hugh Hass

The hilarious grand-style bible of toilet humour. More than 1800 pages of jokes, observations, eccentric facts and useless information. Bound in black leather and gold impressed folio print, it makes it intriguing reading when spending time in the small room.

Editorial design

Remarkable Trees

This bi-monthly magazine concept is devoted to the beauty, function and form of Southern Africa’s indigenous and non-indigenous trees. In the big scheme of things, every species and specie-detail characteristic is for a reason. Learning about it is an ongoing past-time interest for many people.

Advertising

Fighting Xenophobia

In South Africa, the United Nations High Commissioner for Refugees has a Big-Hairy-Ambitious-Goal: to significantly reduce the high levels of xenophobia towards refugees. Most of the approximately 500.000 refugees entering South Africa annually have an illegal status and form a threat to the already huge unemployment problem in the country. One of the key UNHCR roles is to work closely with the Government’s Department of Home Affairs and other partners to create awareness and build tolerance toward refugees and asylum-seekers through public information campaigns against xenophobia and interventions at the community level designed to facilitate dialogue.

Corporate identity · Environmental design

American Red Cross – volunteer drive

The American Red Cross is one of several community organizations working together to respond to disasters all over the United States and beyond. Every year, it looks for volunteers to help execute the organization’s programs. With units all over America, volunteers have the opportunity – from training to be and ready to respond to disasters to supporting a blood drive from delivering messages to our US service personnel, to connecting families displaced by disasters or conflict – to enroll. Pro bono work for the North Texas Chapter for the American Red Cross.

Advertising

Brand Storytelling

Most of the time, when developing a car brand, people produce communication which plays to the rules of the market. They focus on shots of the car; power and comfort are embarrassingly mandatory; sex is often a subtext somehow. But you always keep your ears and eyes wide open. In this case, we picked up on a story from one of our account managers; his wife and child survived a horrific accident in a Mercedes-Benz. Hang on a minute, we said. Skip the rules of the market. Forget the diagram of the safety cell. Let’s get to the heart of the matter: a young girl’s life was spared. Let’s see if that can add a valuable chapter to Mercedes-Benz’s already compelling brand story. Full page newspaper ad for Sonnenberg, Murphy, Leo Burnett. Written by Mark Varder. Photography by Michael Meyersfeld. Winner at the Clios awards, winner at the Clios, winner at Communication Arts.